Lead Generation

Marketing is a very essential part in a business. It helps boost your sale and makes your brand be popular among the people. You should associate your brand with us since we help you throughout your marketing journey and make sure that you remain at the top of your game. Are you looking for visually compelling content? Worry not because we have your back.We offer you with services such as lead generation, Facebook marketing, Instagram marketing, YouTube marketing and Pay-Per-Click marketing. This simply means that we cover great grounds in marketing and you should therefore consider associating your brand with us since we do not disappoint. Below is a detail of some of the services that we offer and why you should choose us to serve you for the services.

1. Lead Generation

For new and established businesses alike, a lead can either impact your sales positively or negatively. A lead is simply a person who has shown interest in your company’s services and has given valuable information such as contact information. Generating leads helps provide valuable intel to your organization or business that may enable future selling and also result in the establishment of new businesses. Lead generation is now an integral aspect of marketing since the buying process has changed. It will help you to focus on being found and also help you learn on how to build new relationships with buyers. This will in turn the growth of your organization or business.

We design and execute inbound lead generation campaigns that generate qualified leads and nurture sales opportunities. We make it our personal interest to understand your business and also your customers and then align the inbound campaign to generate leads that your sales team can pursue for conversions. We help you obtain valuable Intel in your business or organization, which will make future selling easier for you. We also try our best and create great relationships with your customers thus retaining them. Generate reliable and high quality leads by using our lead generation techniques.

2. Facebook Marketing

Facebook marketing refers to creating and actively using a Facebook page as a communications channel to maintain contact with your customers and also attract new ones. Facebook allows you to develop a fan base for a product, service or brand. Facebook is good for marketing since it has global coverage, makes organic reach possible and also allows integration with other marketing channels. It is easy to use Facebook for marketing since it allows various marketing formats. These include: video ads, image ads, carousel ads, collection ads, slideshow ads and also lead generation ads. This makes it an efficient and flexible marketing platform. Facebook marketing can be applied by:

• Brands such as foods, electronics, etc.

• Local businesses.

• Personalities such as celebrities, musicians, authors, etc.

• Non-profit organizations such as charities, political groups, etc.

We help make you connections that matter by finding new customers for you and building lasting relationships with them. This in turn helps you achieve your business goals. In addition, we help build you an online home so that people can find out about you and connect with you. We also proactively reach new customers for your business by running targeted Facebook ads so as to help you connect with them. We use new ways to inspire your customers such as using video formats and types that captivates the audience in the ways they like to watch.

We also host and run Facebook contests or promotions that can increase fans and therefore create brand awareness of your product, business or organization. We also use Facebook promoted posts and sponsored stories all in a move to make your brand or business more popular among people. Visit us and you will never have stress about marketing your brand. Since we will give you the best marketing you can ever ask for. Worry no more since we have your back throughout the way.

3. Instagram Marketing

Instagram marketing is simply creating awareness of your business or brand on Instagram. Instagram is one of the most popular social media network and it is one of the best platforms to market your brand or business. It allows you to showcase your products to people who might eventually become your customers. Instagram allows you to post several types of content, including photos, videos and stories.

We offer Instagram marketing services to our clients by creating a business account for them so that we can market their brand with ease. We also make it our business to ensure that your Instagram account has clearly defined goals. We then carefully identify the target group which will be consuming your products. We also ensure that your portifolio is well optimized so as to make a great first impression, convey your brand personality and also tell people why they should bother following your account. We also put a catchy and attractive profile photo preferably your business logo so as to further market your brand.

In addition, we create visually compelling content that will popularize your brand. This is usually in the form of: behind-the-scenes posts, quotes and text-based images, Regrams and UGC, Instructional posts and also videos. We will always create great captions on your posts so as to always ensure that your brand remain catchy and attractive to people.

4. YouTube Marketing

YouTube has always been a source of entertaining content but it is also an essential tool for marketers. YouTube allows you to make a variety of marketing videos such as Listicles, How-to videos, Behind the scenes videos, product videos, case studies and also interviews. The first thing to do is create a YouTube channel and then ensure that you are consistent and posting great contents. It is wise for you to first learn about the strategies used by your competitors so as to develop one which can counter the completion. You should then ensure that your channel is well managed for it to run smoothly.

We offer advisory services to our clients on issues such as the best content to use in order to advertise your brand and at an affordable cost. These are rare to find services that you will only find them with us. Moreover, we advise on the strategies that you can use to counter the competition in the market. We also help you to run a contest or give away by giving your ideas on how to do it. This will in turn increase the number of subscribers that you have. In a nut shell, we make it our business to ensure that you successfully create a YouTube channel and promote your products without any hitches.

5. Pay- Per- Click marketing (PPC)

Pay-per-click marketing is a way of using search engine advertising to generate clicks to your website rather than “earning” those clicks organically. It is also known as Search Engine Marketing Pay-per-click marketing is associated with first-tier search engines such as Google Ads, Amazon advertising and Microsoft Advertising.

The goal of a PPC ad is to lead the person viewing it to click through to the advertiser’s website or app, where that visitor can complete a valuable action, such as purchasing a product. Advertising services like Google Ads and Bing Ads operate with real-time bidding (RTB), where advertising inventory is sold in a private automated auction using real-time data.

How Pay-Per Click works

When it comes to PPC, there are 3 main parties. Advertisers, the middle man (or PPC network) and publishers.

• Advertisers

Advertisers are businesses or individuals who use PPC in order to promote their products and services. They pay the PPC network, (Google Ads, Bing Ads, Facebook Ads) to display their adverts on their network.

Whenever a visitor clicks on their advert, they are charged money by the network. This is where the term “pay per click” came from. Now, depending on the keyword, they are targeting and the competition, this will determine how much they pay per click. 

• Publishers

Publishers are individuals who team up with PPC networks in order to earn revenue from displaying their adverts. 

When website visitors click on these adverts, publishers receive a split of the revenue. How much they receive in the end depends on what keyword the user clicked and what the average bid of that keyword was.

• Bidding

Every keyword has 4 advert slots up for grabs above the first organic search. The average bid for the keyword will determine which ad position your ad will get displayed. It’s important to note that bidding for the number 1 spot is not always worth it.

• Quality Score

Quality Score is Google’s way of rating the quality and relevance of adverts displayed. It is used to determine your cost per click and also your ad position. If you want to increase your chances of having a successful campaign, then you need to ensure your adverts have a good quality score. 

We help our clients with Pay-Per-Click marketing. Our team has incorporated highly skilled advertisers and also publishers who join hands to ensure that the bidding process runs smoothly and that a high quality score is maintained. Come to us and simply get the best you can ever ask for.

Visit us and enjoy what true happiness of a business really is. We deal with customers who need Facebook marketing, lead generation, Instagram marketing, YouTube marketing and Pay-Per-Click marketing. Outsource business to us since we will simply give you the best services you can ever ask for and they will be worth each penny you spend on them.